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Wednesday 28 September 2016

Possible Distributors

 Possible Distributors:
Our film will consist of a British cast and director which will mean that our distribution company will most likely be an international or British business organization. We managed to shortlist three possible distribution companies that we believed would be best suited to sharing our film:

1.Youtube


Youtube acts as a video-sharing website that allows users to upload, view, rate and comment on videos. Youtube is a possible contender for our distributor as most of it's content is uploaded by individuals but can be accessed by well known media corporations like Vevo, BBC and Hulu. This is integral to short film makers as they know it gives them the chance to be noticed by major companies thus contributing to the attention and success of their film. Musicians such as Lana Del Rey, Katy Perry and Justin Bieber were all discovered through the Google subsidiary while film festival recognised projects such as 'BOY' made their debut on the video hosting service. Because Youtube is such an acknowledged platform in which people share their talents, the site is used worldwide by young innovators who want to get their work shared to a wider demographic. This would be ideal for distributing our project because there are no creative limits and it is completely free to upload which means we can spend more on the actual production of our film.


2. Future Shorts


Future Shorts has been supporting short films since 2004 that reaches a half a million audience. It is a recgonised distributor amongst filmakers, the filmmaking industry and the media press due to it's passionate belief that short films can cause a cultural impact because of the unique and innovative ideas that they explore. The company is based in London, which is more accessible to us because our film is British. However, the company does provide opportunites for the films they distribute to be shared worldwide witth a monthly short film festival called Future Shorts ONE, which screens films from people all over the world. Screen Daily acknowledged that Future Shorts "offers a platform for film-makers in 25 countries." This would be ideal for us because it would give our film the opportunity to be viewed by a larger and less niche audience and possibly the chance to be spotted by a distubutor who was interested in making our short film into a feature length one. It has also launched it's own DVD and Web TV services which would be helpful in promoting our film further if it was successful.
 

3. New Form Digital

 New Form Digital is an American distriubtor that aims to develop, produce and distribute short films and internet series to an online audience. This may be helpful to us because of the impact that the internet can have on people through it's use of social media and streaming sites to share creative projects. People now have the ability to communicate with people from all around the world, implying that if our film was enjoyed by an individual, they would most likely forward it onto their friends therefore, taking our film even further regarding the attention that it would recieve. A slight disadvtange with New Form Digital is that the company is primarily American which means it might not be as easy for us to upload to. Also, it is more likely to distribute a web series which isn't a medium that our film falls into which could disadvantage it in some way.

Final Choice:
Overall, we have decided that the best distributor for our film would be Youtube because it's a company that has remained consistently relevant to short filmmakers in sharing their creative projects with people from all over the world. It is a social hub that allows filmmakers to interact with each other and share opinions on their short films that can create the opportunity for it to be shared further but also for creators to make improvements in case our film dosen't make the impact that we initally inteneded it to.

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